Being at the top of the search engines is important. If you have a business then you know that you will have to do website audits. This can be a time consuming task no matter the size of your business. There are things to avoid when doing an audit. Getting to far ahead, not knowing exactly what you are doing, and ignoring certain aspects of your SEO. Make sure that you have someone that knows what they are doing when you do a website audit.
- Adding keywords to title tags, header tags, and content is not enough for effective SEO.
- Take into account content quality, authority, responsiveness, and website speed when performing audit.
- There will always be a need for quality auditing services.
“As all SEO experts know, ranking in the search engines is a notoriously unpredictable pursuit. Each update can result in a strong, unforeseeable impact.”