![Social media pages for store locations have 5x the engagement of brand pages [Report]](http://blog.trust-guard.com/wp-content/uploads/trust-guard-img-103-300x158.jpg)
Traditionally, businesses such as restaurants, solely utilized a national brand internet media presence. New research shows that customers are more responsive to localized social media pages such as Facebook and Instagram. For instance, a national chain of restaurants may have less interest in it’s corporate website than it does on it’s Facebook page dedicated to […]
Large Enterprises Should Focus on These 5 Things for Big SEO Results by @jennyhalasz
In a large organization where budget concerns are at stake make sure that SEO is worth the money. Show the results. Generate some wise excitement through the organization as it is naturally a fun, creative project that benefits the whole company. First and foremost make sure the SEO work gets done. Logistically make it a […]
Intelligent Search is Changing What It Means to Rank by @DuaneForrester
Search engines are changing. They will make ranking decisons using different information and other factors may also change the ranking system. Mobil phones seem like the more popular chose to search for things on the internet. Map and location specific searches are on the rise. Make sure your business has the proper directions, hours and […]
A/B Testing on Social Media: How to Do it with Tools You Already Have
A/B testing on social media is a big deal. If you are not doing it then you should look into how it can work for your business. A/B testing is a form of real world testing and is not a formula. It allows you to see variations in marketing materials and how they make help […]
Consumers over bots: Why site crawlers don’t hold all the answers
Technology and its innovation may not be the end all be all after all. With so many customers and customers changing from the desktop and laptop to the world of handheld devices a lot of the tools of yesterday are no longer as accurate. A lot of the old tools still use the algorithm they […]
How to Use Social Insights to Improve Your Brand’s Content
With social media and technology at everyone’s fingertips content marketing is really shaken up from what it use to be. Almost five billion pieces of content are shared each day on Facebook alone and that is not including Twitter and Instagram and Snapchat. You need to start using social media to improve your brands content. […]
How to Boost Your Search Visibility with SEO-Friendly WordPress URLs by @josephhhoward
If you have a business then you know how hard it can be to get people to your website. You spend lots of money each year on search engine optimization and sometimes that money yields little results. There are things that you can do to boost your visibility.Make sure that you have a permalink structure […]
In the debate over net neutrality, make some noise
Net neutrality is a hot-button, though often misunderstood, issue. Confusing the matter is the amount of misinformation being spread about regulating Internet service providers (ISPs) to ensure equal connectivity to different sites. Despite what some may say, deregulation could harm online freedom and access if ISPs restrict data to certain sites. Other claims that ISPs […]
6 Client Retention Strategies for Search Marketing Agencies by @iambenwood
Clients want to know why they are paying a marketing agency, for what they are paying a marketing agency. It is to their betterment or to their detertment if they get high quality, knowageable strategy company to promote them and their business. They know they have to have a atrusted advisor, a preferred suplier and […]
10 Often Overlooked Website Mistakes that May Harm Your Business
There are ten key things you can do to improve your business’s website. Finding a good web host that is not too expensive is a priority. Make sure that the website is easy to spell and remember. Do not use a platform that you don’t own. Do not use common email addresses such as @gmail […]
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