In this day and age most people realize that you need to market on social media. Facebook and Twitter seem to be top dog but people seem to forget how amazing Instagram is doing. They were sold to Facebook for a billion dollars. What they do so well is that they are not afraid to change. They updated the Instagram logo. Also, they revised post rankings not from posted first but the most popular post is seen first.
- After Facebook’s acquisition of Instagram, the photo-based social media platform has generated a very viable revenue source through E-Commerce.
- Top brands like Nike and National Geographic have garnered huge followings which in turn generate huge amounts of exposure for their brand.
- Advertisers have recognized the potential Instagram offers and there is a growing number of business using the app as a tool to market.
“Instagram amounts to more than 8% of all of Facebook’s mobile ad revenue.”