New Trust Guard 'Shopper Approved' sneak peek!

Jan 6th, 2010 by Scott Brandley

If you’ve been following our posts, then you know that we’ve been working behind the scenes for several months on a really big project that we believe will change the way people do business online.

It’s called Shopper Approved.

Shopper Approved is a state-of-the-art customer rating and review service, specifically designed to help e-commerce websites effectively gather, and then prominently display customer feedback, in order to help entice, educate and motivate new potential customers to buy.

We’ve been running several live-beta tests over the last couple months, and the results have been nothing short of amazing, with nearly 1 out of every 2 customers providing initial ratings and/or reviews, and almost 1 out of every 3 customers opting-in to fill out a full survey once they receive their order!

People in our beta test are getting tons of great ratings, reviews and testimonials – all automatically! This is the kind of social proof every website needs.

We’re just about to officially open the doors, but before we do, we need your help in choosing the final seal design from 3 possible contenders.

Please select the overall seal design below that:

1 – you like the best, and
2 – that you think your customers will be most likely to respond to

Please Choose Your Favorite Shopper Approved Seal Below(online surveys)

Once again, thank you for your participation and ongoing support. On behalf of myself and everyone here at Trust Guard, I want you to know that we appreciate the opportunity to serve you, and we look forward to working with you in 2010!

Sincerely,

Scott Brandley, CEO
Trust Guard

Tags: New, Shopper Approved, sneak peek, Trust Guard

Posted in Trust Guard Insider, Trust Guard Polls

19 Responses to “New Trust Guard ‘Shopper Approved’ sneak peek!”

on 06 Jan 2010 at 5:53 pm1Fake Diamonds

This looks like a great idea – we’re currently using McAfee and not very happy with it for a number of reasons….this looks like it will give us the incentive to switch over.
on 06 Jan 2010 at 6:01 pm2Rockee Rhyan

Hi Scott & Trust Guard;

I choose the seal design with the shopping cart because that’s what it stands for.. SHOPPERS Approved! It shows how shoppers, that actually BUY approve of your site and/or services.

I can’t wait to have the “new” seal on our site.

I’m new here and am very happy with your services.
Regards;
Rockee Rhyan
on 06 Jan 2010 at 6:15 pm3John

AWESOME!!!!! I’ve been looking for something like this. You guys rock!
on 06 Jan 2010 at 6:15 pm4Steve

Great idea, bring it on!
on 06 Jan 2010 at 6:39 pm5Andy Beard

I think you need to go for a more royal blue

All 3 designs are pretty hard to read
on 06 Jan 2010 at 7:05 pm6Bob Michaud

We have been looking for a simple feedback area to include on our site for two years. Terrific. Call me when it becomes available.
on 06 Jan 2010 at 7:27 pm7Mona

Looks great guys! I really like the cart icon!
on 06 Jan 2010 at 7:36 pm8Bob Bischko

Looks great. I really like the 5star emphasis.
on 06 Jan 2010 at 7:41 pm9Garrett Pierson

Andy,

Thanks for your feedback. We plan on releasing and testing multiple colors.
on 06 Jan 2010 at 7:42 pm10Tatiana

Fantastic idea but to be honest, I hope you have other color options, that blue is kind of weird
on 06 Jan 2010 at 8:56 pm11David B. Orosco

Hi, Trust-Guard.

Great idea.

David B. Orosco
KLYIQ.com
david@klyiq.com
on 06 Jan 2010 at 9:07 pm12ed haas

Looks pretty good. I’ll definitely be trying it out.
on 06 Jan 2010 at 10:14 pm13Doug H.

As nice as these 3 are I think you should come up with something that is much more eye catching. Blue is a hard color to read the text in. I, personally, don’t think these choices convey the message of “Shopper Approved”!
on 07 Jan 2010 at 1:04 am14Cricutfan

The cart says shopping to me, but I think you should try it with black tires and add some other colors to the seal. Thanks
on 07 Jan 2010 at 2:39 am15Will

Great idea but not really fond of any of the designs. Think they could look better. They just look like they are trying to display too much information in such a small space. I definitely think that the number of reviews and the stars stick out much more in the second one as they are below the seal and on a white background.
on 07 Jan 2010 at 12:24 pm16Tony Phillips

I think it’s a great idea! It falls in line with the overall business activity that Trust Guard is known for. Thanks.

Tony-
on 07 Jan 2010 at 12:46 pm17James Shaw

I have to say that I showed this around the office to the web designers and we had a hard time choosing. The cart style was chosen as the best of a bad bunch BUT therre is real worry about that cart icon being on there – it could easily distract from the add-to-cart button on a product page. If you could just remove that cart icon, using the space to make text bigger we think it would be a big improvement.
on 07 Jan 2010 at 1:43 pm18Garrett Pierson

Tatiana,

There will be other color options. Thanks for the feedback!
on 08 Jan 2010 at 12:28 am19Vinyl Sleeves

Thank you for the new icons, I am looking to add them on our shopping cart.

Thanks,
Neil
http://www.everydayplastics.com