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	<title>Trust Guard - Results &#187; Security Seals</title>
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	<description>Traffic and Conversion Insights from the Experts</description>
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		<title>New Mini Security Video Seal is Live!</title>
		<link>http://blog.trust-guard.com/new-mini-security-video-seal/</link>
		<comments>http://blog.trust-guard.com/new-mini-security-video-seal/#comments</comments>
		<pubDate>Tue, 04 Aug 2009 22:59:36 +0000</pubDate>
		<dc:creator>Scott Brandley</dc:creator>
				<category><![CDATA[Trust Guard Insider]]></category>
		<category><![CDATA[Trust Seals]]></category>
		<category><![CDATA[Live]]></category>
		<category><![CDATA[Mini Security Video Seal]]></category>
		<category><![CDATA[New]]></category>
		<category><![CDATA[PCI video seals]]></category>
		<category><![CDATA[Security]]></category>
		<category><![CDATA[Security Seals]]></category>
		<category><![CDATA[Trust Guard]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://blog.trust-guard.com/?p=184</guid>
		<description><![CDATA[New Mini Security Video Seal is Live for all Trust Guard members. Check out the Security Video Seal that is similar to our Security Seals but uses the power of video.]]></description>
			<content:encoded><![CDATA[<h2><span style="color: #800000;">The New Mini Security Video Seal Is Now Live!</span></h2>
<p>It&#8217;s been a labor of love, but the <strong>new mini Security Video Seal</strong> is now live!  And on my birthday no less.  <img src='http://blog.trust-guard.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p>Our newest lineup to Trust Guard seals, the mini seal, was first launched on June 2nd.  Now, just two short months later, we&#8217;re proud to introduce the mini video seal.</p>
<p><img class="aligncenter size-full wp-image-189" title="minisecurityseal" src="http://blog.trust-guard.com/wp-content/uploads/2009/08/minisealblogpic.jpg" alt="minisecurityseal" width="460" height="340" /></p>
<p>The mini video seal is considerably smaller than the regular video seal, but is still crisp and detailed, and just as captivating as the original size.</p>
<p><strong>And the best part?</strong> The <span style="text-decoration: underline;">mini Security Video Seal is FREE</span> to all our <span style="text-decoration: underline;">members with an existing Multi-Seal Package</span>!</p>
<p>For members who don&#8217;t have the Multi-Seal package, don&#8217;t fret.  <img src='http://blog.trust-guard.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />    You  can save 50% on the Video seal by logging into your Trust Guard member control panel and picking the SALE link on the right.</p>
<p><strong>That&#8217;s my birthday present to all of you.  Enjoy!</strong></p>
<p><span id="more-184"></span></p>
<p>It&#8217;s already in your control panel ready to add to your site.  Just go to the &#8216;Get Code&#8217; tab and click on the mini seal check box to grab the code.  (Note:  If you are a TG Member that signed up before Feb &#8216;08, and you haven&#8217;t switched over to our new system, just email <strong>support (at) trust-guard.com</strong> and we will be happy to move you over.)</p>
<h2><span style="color: #800000;">Important Video Seal Strategy</span></h2>
<p>When it comes to placing your video seal, there is a very specific strategy to help you boost your conversion and simultaneously <strong>lower your shopping cart abandonment</strong>.</p>
<p>The very best place to add a TG video seal is on the actual checkout page where the customer enters their credit card information.  Why?  Because this is the place where people make their final decision as to whether they&#8217;re going to actually buy or not.</p>
<p>Video seals are perfect for a <strong>&#8216;one-punch&#8217;</strong> confidence boost, which is why they&#8217;re so ideal for the final checkout page.  Conversely, this also means that they lose their magic after the customer watches it and goes to another page, which is why we don&#8217;t recommend adding video seals on multiple pages in your site.  The strategy is to save it for the page that counts the most.</p>
<h2><span style="color: #800000;">A New PCI Security Video Seal Coming Soon???</span></h2>
<p>That&#8217;s right.  If you&#8217;re one of our hundreds of clients that are enjoying the amazing benefits of PCI Security Scanning, we are just about to release another video seal, specifically made for PCI Scanning.  It works exactly like the current security video seal, but Jodi explains to your customers the additional security measures that you&#8217;ve taken on their behalf.</p>
<p>You can expect these special <strong>PCI video seals</strong> sometime in the next couple weeks.  They&#8217;ve already been professionally shot in HD and enhanced by our good friends over at iSpeakVideo, and are being integrated into our system as we speak.  And, of course, all our PCI clients get them for free!</p>
<p>(If you want to learn more about iSpeakVideo, and how adding streaming video can enhance your website, make sure to watch the <a href="http://blog.trust-guard.com/increase-conversion-ispeakvideo/">exclusive interview</a> I did with Erik Kretschmar over at iSpeakVideo.  And, if you decide that you want more info, <a href="http://ividstream.com/trust-guard/form.htm">click here</a> for a free site consultation and an exclusive deep discount from Erik to all of our clients.)</p>
<p><strong>Keep the Feedback Coming</strong></p>
<p>Here at Trust Guard, we think of all of you as part of our family, and we love to get feedback from you.  Whether it&#8217;s just a &#8216;keep up the good work&#8217; or a &#8216;I think you can make this better&#8217;, we appreciate the time you take to let us know how we&#8217;re doing.</p>
<p>Remember, we&#8217;re here to help you be successful, so let us know how we&#8217;re doing by sending an email to <strong>support (at) trust-guard.com</strong>.</p>
<p>Till next time, I wish you all the best,</p>
<p>Scott Brandley, CEO<br />
Trust Guard</p>
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