Writing Sales Copy That Sells! Exclusive TG Interview with Michel Fortin
Jun 16th, 2009 by Scott Brandley
Is Your Copy Killing Your Sales?
If you haven’t realized by now, here at Trust Guard we do everything we can to help you improve your online sales.
So, it’s just natural that we interview the #1 sales copy expert in the world, Michel Fortin, in an effort to help you further boost your conversion.
When it comes to writing copy that sells, Michel is definitely someone you want as a mentor. He has literally written for the who’s who of Internet Marketing, including legends such as:
John Reese
Armin Morin
Yanik Silver
Jay Abraham
Cory Rudl
Frank Kern
Shawn Casey
Mark Joyner
and the list goes on and on…
When you interview someone at this level in their profession, you want to make sure you make every question count, and you want to get everything you can out of it. So, to help you do that, we’ve created a helpful video that displays every question, and also visually displays all of the gold nuggets that Michel discusses in the interview, so make sure to grab a pen and paper!
Here’s just a small sample of some of the wealth that is included in this amazing interview…
- The single biggest mistake that people do when they write copy
- The #1 Strategy for improving your online conversion
- How the acronym Q.U.E.S.T. will change the way you write copy from now on
- The REAL scoop on long copy vs. short copy – how and when to know what to write
- How Michel wrote the very first sales letter to ever make 1 Million Dollars in a single day
- Michel’s top recommended copywriting book list
- and much more!
(Note: If you would like to get the $100 discount to Michel Fortin’s Copy Doctor course simply login to your member control panel at https://secure.trust-guard.com/. If signed up for Trust Guard before Feb. 2008 and you haven’t migrated to the new system, simply email support (at) trust-guard.com and we will be happy to help you move over so you can start enjoying all the features of the new system.)
In the Next Edition of the Trust Guard Insider…
On June 30th, I’ll be interviewing Erik Kretschmar, one of the VP’s over at iSpeakVideo – They are the company that developed the amazing HD transparent streaming videos for our site and our NEW Trust Guard Video Seals.
In our interview we talk about the benefits of streaming video, and how adding the video to the Trust Guard home page increased our conversion rate by an amazing 49%!
If you’ve ever wondered what video can do for your website, this is the interview to watch!
We’d Love to Hear From You…
Do you have any good ideas or suggestions on how we can do better? We’d love to hear from you. Just email us at support (at) trust-guard.com with any feedback that you may have.
Till next time, we wish you all the best.
Sincerely,
Scott Brandley, CEO
Dave Brandley, President
Garrett Pierson, Operations Manager
and all the Trust Guard staff!
P.S. If you didn’t get a chance to read last weeks Trust Guard Insider where Garrett and I interview Xan and Jenn Spencer, the winners of Russell Brunson’s 100 Million Dollar Challenge, or if you want to learn how to get a Free PCI Security Scan for your website, Click Here to Read the Article!
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